Launched projects, 2018–2020
Featured in TechCrunch, Forbes, Vox, The Verge, The Independent, and others
SAFETY
Food Allergy Safe Ordering
Multi-platform and multi-phase experience design, research and strategy spanning across the Uber Eats app, the Restaurant Dashboard and Restaurant Manager
SEARCH & DISCOVERY
Dish Search & Refinement
Eats' new Dish search results & refinement exprience with the Machine Learning team to yield relevant dish-centric results and narrow down search more intuitively
ENGAGEMENT & TIPPING
Tipping Experience
On-trip Delivery Partner representation and pre and post-delivery tipping flow design (Part of leading the larger Delivery Partner Framework)
GROWTH
Uber Interstital
Uber's Rider-to-Eater Growth initiative on core Uber Rides app, additionally leveraged by multiple teams across Uber for Growth, Marketing and Promotions
ENGAGEMENT & TIPPING
Tipping for Web
Introduced tipping to Uber Eats Web Desktop and Mobile
SUSTAINABILITY
Utensil Opt-In
Multi-platform design for sustainability across the Eater, Restaurant and Delivery Partner app to help reduce food order related waste
Other Notable Design Projects
• Covid Safety Initiatives for Eats
• Lead Designer, Delivery Partner Framework
• Delivery Partner Brand (Visual & Content) Framework
• Delivery Partner On-Trip Profile v1
• Delivery Partner: Order & Pay Onboarding
• Uber Marketplace Internal Tool
• Uber Design For Good Hackathon (taken note of by CEO, Uber and made part of 2020 roadmap)
• Illustrations for Uber Eats Team Brand
• Product Loyalty: Industry analysis
• Independent marketing campaign pitch to VP Marketing, Uber Eats: New age multi-channel growth campaign: Launch April 2021 across multiple platforms, huge win for Eats (Fun fact- Generated ~45M views on a single tiktok video)
NDA Protected
